YouTuber videogamedunkey launches its own independent publishing house Bigmode

videogamedunkey, one of the most popular YouTubers in gaming, has announced its own publisher for indie games.

The company, called Bigmode, was founded by Jason Gastrow (better known as donkey) and his partner Leah.

Gastrow is known for his running gags, deadpan deliveries, and quirky humor, while he is also capable of producing excellent videos that talk about games and the industry.

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Gastrow has been outspoken in his love of indie games in particular, and in his announcement video for Bigmode he cites it as the main reason behind the company’s creation.


Watch videogamedunkey announce its Bigmode indie game publisher.

“I’ve always been looking for the best indie games around and trying to do them justice,” said Gastrow, adding that the Bigmode team has “put a lot of effort into making possible the most suitable contracts for developers.” Gastrow concluded the video of him by encouraging developers to apply via the Bigmode website, regardless of whether their project is a presentation or a finished product.

Some have said they can’t wait to see the games that will be released by Bigmode, trusting in the curation of Gastrow. For some developers, this fact brings some skepticism to the company’s intentions and potential future actions.

Gastrow described Bigmode as “a harmonious continuation of my channel”, paying attention to what exactly that means.

Others have wondered if Gastrow has the skills to work in game development. The credentials Gastrow used to promote Bigmode consisted of his time as a critic on YouTube:

“These days I feel like I play almost every game that comes out … I play so many games that my first name is ‘video game’, okay? I understand what kind of ideas always work, which ideas never work, which kind of ideas are fresh or have to come back and what is extremely played “.

The claim has caused frustration among those with experience shipping a game, as it involves more than just looking after the game.

Other developers are wishing Gastrow and his team all the best, recognizing that a game’s shipping process can only be truly learned by actually sending a game.

Mike Rose, former critic of various sites including Kotaku and Gamasutra and now director of the publisher No More Robots, revealed that he was contacted by three different “big” YouTubers seeking advice on starting their own publishing houses, the meaning we may see more internet personalities launching publishers soon.

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